Our biggest fear with storytelling is that we might disclose too much. It is after all storytelling and not group therapy! At work, no one wants to be like that friend on Facebook who overshares. The paradox is that successful storytelling requires vulnerability. This then begs the question—how can we do storytelling and do it well? When working with clients, …
The business of busyness
In a classic clip from an old I Love Lucy episode, Lucy gets a job in a chocolate factory and she and her friend Ethel are placed on the assembly line. The draconian supervisor tells them: “Girls, this is your last chance. If one piece of candy gets past you unwrapped, you are fired!” The production line starts slowly and …
The dress that broke the internet
Last week the internet divided into two vociferous factions – all over the colour of a dress! Not since Monica Lewinsky’s infamous blue dress has a dress generated so much controversy. About 70% of people declared empathically that the dress was white and gold. They took solace in two things: it felt right and how could so many people be wrong? An equally …
The grass is resting
When was the last time you tuned into the safety briefing on board a plane? It’s amazing to consider that even when our lives could depend on the information, we are recalcitrant with our attention! Similarly, every day our audience battles an information tsunami. Unfortunately, it multiplies our challenges as communicators: How do we grab eyeballs (attention)? How do we …
The pit of despair – and the perils of getting out alive
On a recent Saturday run, I was feeling despondent. Here I was far behind the rest of my group, running alone. As adults we hate being bad at stuff. Especially in PUBLIC. My dark mood continued and at one point I wondered should I stop running, as I am not making much progress at all and it has been a year. My thoughts started …
Business storytelling for leaders – Interview with Noel Turnbull
Yamini Naidu interviews Noel Turnbull former journalist, public relations consultant and adjunct professor in communications at Melbourne’s RMIT university.